Desi Melodies is here with the hottest track of the season at the onset of summer, Ittar. Performed by Jasmine Sandlas, the vocal delivery is chilling with Jaani’s lyrics that show off the love for her partner over BPraak’s modern-folk composition complemented by the man behind the lens, Arinvdr Khaira. This Punjabi banger is all about the Gulabi Queen’s mesmerizing voice taking the centerstage to talk about how she wants to adorn herself with the fragrance of ‘Ittar’ (a traditional Indian perfume) and spread it in every inch of her body so that her love can feel her presence even when she’s not there. Full of metaphors that highlight the depth of romance, Sandlas touches upon the idea of fate and how they’re destined to be together. The combination of Jaani’s layered writing, BPraak’s exquisite music, and Arvindr Khaira’s inimitable visual storytelling; this musical bouquet is exactly how Jasmine concludes – “If Ittar had a sound, this would be it.”

Singer – Jasmine Sandlas Featuring – Prabh Uppal Music Producer – BPraak Composer – BPraak Lyricist – Jaani Director – Arvindr Khaira Music Arrangers and Produced by: Gaurav Dev Kartik Dev Mix and Master Engineer – Akash Bambar and Gurjinder Guri Video Supervisor / Creative Director – Amanninder Singh DOP – Alpesh Choreographer – Alex Badad Chief AD – Sukhman Sukhu Steadicam Operator – Sandeep Assistant Directors – Jais Sivia, Ashi Talent Head – Gaaurav Sharma Production Designer – Raushan Editor – Zipsi (Zipsi Studio) Colorist – Onkar Singh Makeup: Addy Makeovers Poster Designer – Aman Kalsi Production House – Metro Talkies Line Producer Goa – Upend Jasmine Sandlas Management- Vani Jindal Digital Distribution – Universal Music Producer – Arvindr Khaira and Jaani Finance Team – Raghav Chugh Project by – Dilraj Nandha and Avadh Nagpal Marketing Manager – Sidhantha Jain Digital Promotion – Net Media